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2009 Design
Award Winners
Discount/Mass Merchant |
Grand Prize
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Chedraui
Guadalajara City
Design
Little  ,
Charlotte, NC,
Fixtures
Fabric Images, Naucalpan, Mexico
Fixtures
Letsa de Mexico, Delegacion Cuauhtemoc, Mexico
Fixtures
RENSA S.A. de C.V., Col independencia, Tultitlan Estado, Mexico
Photography
Cameron Triggs Photography, Charlotte, NC,
Retailer/Designer
Chedraui, Col. Lomas Altas, Mexico
Visual Elements
CONFER S.A. DE C.V., Col. Alamos, Mexico
Visual Elements
Master Printing Group, Col. Iztaccihuatl C.P., Mexico
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| A family-owned “hypermarket,” Chedraui breaks tradition with a signature exterior and a simple interior that focus on the product and clear communication. The clean, modern design is friendly and welcoming, with an iconic exterior made up of aluminum panels with iridescent orange paint. Inside, the terrazzo floor sparkles, fabric-printed images and a clear wayfinding system guide customers, and white gondolas with rick dark wood accents provide product visibility. |
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