The objective of this 2,000-sq.-ft. financial
service center was to help its members realize a
better financial status. Upward financial movement
is conveyed through layered horizontal forms and
curves. Color choices suggest a progressive, less
institutional organization. The reception station
orients visitors and notifies the staff of a waiting
customer; the services station educates and entertains
customers. The lobby serves as a financial resource
center. The credit union uses interactive elements
to overcome a “teller-less” lobby, while
personalized teller services are offered at the
drive-through.
,
Richmond, Va. 
