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2008 Design Award Winners
Green Awareness

Special Recognition for Green Awareness

Cellar 360
Girardelli Square, San Francisco
Architecture Architectural Resources Group, San Francisco, CA,
Architecture/Design Miroglio Architecture & Design, Oakland, CA,
Fixtures Trinity Engineering Inc., Rohnert Park, CA,
General Contractor Fine Line Group, San Francisco,
Photography David Wakely Photography, San Francisco, CA,
Retailer Cellar 360, San Francisco, CA,
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Recycling and reuse are key in this retail space, which uses wine bottles and barrels to immerse customers in the retail experience. Private tasting tables utilize recycled redwood wine barrels, light pendants over the public tasting bar consist of sand-blasted recycled wine bottles, recycled French oak wine barrels are turned into chandeliers in the private tasting room, and the ceiling/wall visual presentation element comprises more than 2,000 recycled wine bottles combined with low-energy-use LED lighting.ÿ

Special Recognition for Green Awareness

Corso Matteotti
Milan, Italy
Architecture SPI (Societa Progettazioni Integrali, spa), Milano, Italy
Fixtures/Design Checkland Kindleysides, Cossington, Leicester, UK
Retailer Timberland European Services, Slough, England
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Recycled and salvaged finishes and materials lend an old-fashioned air. Reclaimed window shutters from a historic 1890s residential home that have become footwear display tables, a marble champagne bar left over from the previous owner serves as a shoe showcase, and 1930s wardrobes, iceboxes, original shoe shop benches, and shoe mirrors serve as fixtures and decor. The use of natural, raw, and green finishes imbues the new store concept with a simple, wholesome, and warm palette of materials.ÿ

Special Recognition for Green Awareness

Dockers
Westfield San Francisco Centre, San Francisco
Architecture Gensler Designer Member, San Francisco, CA,
Design Gensler Designer Member, San Francisco, CA,
Fixtures JP Metal America Inc. Regular Member, Montreal, PQ, Canada
General Contractor David A. Nice Builders Inc. Regular Member, Williamsburg, VA,
Visual Elements National Mallfront & Design, Phoenix, AZ,
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A facade and interior elements constructed from reclaimed teak from demolished buildings in South East Asia, as well as redwood lumber recovered from local wine storage casks brings this retailer into the green forefront. All the furniture, paint, and adhesives were selected for their minimal impact on in-store air quality, and many of the materials used in the store’s design and construction are GREENGUARD-certified for their low chemical emissions.ÿ

Special Recognition for Green Awareness

Elephant Pharm
Walnut Creek, Calif.
Architecture/Design McCall Design Group, San Francisco, CA,
Fixtures Dizworks, Vallejo, CA,
Fixtures Lozier Corp. Regular Member, Omaha, NE,
Fixtures/Visual Elements CDS, Tualatin, OR,
Photography David Wakely Photography, San Francisco, CA,
Retailer Elephant Pharm, Berkeley, CA,
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The retailer’s holistic view of health and well-being through merchandise, education, and community building is reflected in the green elements used in this 13,000-sq.-ft. space. An organic layout design with curving displays and fixtures and nonlinear floor plan enhances the customer experience, while the use of natural lighting and materials with low- or no-VOC finishes and at least 20 percent recycled content promotes the brand philosophy.ÿ

Special Recognition for Green Awareness

New Balance
Mashpee Commons, Mashpee, Cape Cod, Mass.
Architecture Forth Architecture, Sandwich, MA,
Design WD Partners, Dublin, OH,
Fixtures Robelan Displays Inc. Regular Member, Hempstead, NY,
Fixtures Wisconsin Built Inc. Regular Member, Deerfield, WI,
Photography Mark A. Steele Photography Inc., Columbus, OH,
Retailer New Balance Athletic Shoe, Boston, MA,
Visual Elements P+R Group Inc., Chicago, IL,
Visual Elements Ronis Bros., Lynbrook, NY,
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This retailer uses low-VOC materials and finishes, low-voltage fluorescents and spotlights, and graphics printed on recycled papers with ink approved for use in California—the state with the toughest restrictions. To reduce the use of formal hardware or frames, fixturing and graphic systems use large nylon band-folded graphics and Velcro closures. Concrete floors are durable and provide footwear testing, and retractable full-sized mirrors pull out when needed.ÿ

Special Recognition for Green Awareness

North Face (The)
SoHo, N.Y.
Architecture JGA Designer Member, Southfield, MI,
Design Otto Design Group (ODG), Los Angeles, CA,
Design The Carlson Group Inc. Regular Member, Lombard, IL,
Fixtures The Carlson Group Inc. Regular Member, Long Beach, CA,
Photography Laszlo Regos Photography Inc., Berkley, MI,
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Pressed bamboo plywood—a 100 percent rapidly renewable material—and cashwraps constructed with non-formaldehyde-treated MDF not only are more sustainable but provide warmth in contrast to the sleek, modern framework made of cold-rolled steel (in lieu of hot-rolled). The unobtrusive, clean design captures the outdoor spirit of the brand while creating flexibility and modularity with minimal design elements that allow the product to be showcased and customers to interact with the fixtures.ÿ

Special Recognition for Green Awareness

O2 Concept Store (The)
Millennium Way, Greenwich, London
Architecture/Design Jordan Parnass Digital Architecture, Brooklyn, NY,
Fixtures Architen Landrell, Chepstow, UK
Fixtures Meticulous Ltd., Leicester, UK
General Contracting Bedford and Havenhand Shopfitting Ltd., Chesterfield, Derbyshire, UK
Photography David Churchill Interiors + Architectural Photographer, Brighton, UK
Retailer O2 UK, London, UK,
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Embodying a “see what you can do” call to action, O2 uses natural, quirky, and texturally rich materials. With simple, recycled solutions, experience tables are made from reclaimed vintage electronics, wood floors and table tops are made from reclaimed French oak, trees tagged for destruction are repurposed as cashwraps, and live plants are used integrally as display fixturing. An inflatable wall features ever-changing backlit color.

Special Recognition for Green Awareness

Plaza Too
New York
Architecture Atmosphere Design LLC, Westport, CT,
Architecture Sarrazin Architecture, Port Chester, NY,
Design Kiku Obata & Co., St. Louis, MO,
General Contracting NY Landmark Construction Corp., New York, NY,
Photography AE Fletcher Photography, Brooklyn, NY,
Retailer Plaza Too, New York, NY,
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Proving green can still be luxurious and sophisticated, furniture manufactured with woods harvested in accordance with CITIES (Convention on International Trade and Endangered Species) and constructed with adhesives and finishes with low VOCs and trace formaldehyde, and upholstery manufactured at an ISO 14001-certified facility create an inviting designer space. The essence of the logo and brand is reflected in custom-designed finishes and graphics, while custom-printed wall vinyl decorating the ceiling adds an element of surprise.ÿ

Special Recognition for Green Awareness

REI
Boulder, Colo.
Design Gensler Designer Member, San Francisco, CA,
Fixtures Leggett & Platt Store Fixtures Group Regular Member, Chicago, IL,
Fixtures Moss Inc. Visual Merchandising Member, Lincolnwood, IL,
Fixtures Reeve Store Equipment Co. Regular Member, Pico Rivera, CA,
Photography Benny Chan Photography/Fotoworks, Los Angeles, CA,
Retailer Recreational Equipment Inc. (REI), Kent, WA,
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Achieving LEED Silver status for Commercial Interiors, REI’s store features highly reflective funnel-shaped Solatubes that channel daylight from the roof throughout the store, saving the retailer 20 percent in energy costs. A centrally located glass light monitor lets in sunlight while capturing its energy to power the store through BIPV (building integrated photovoltaics) technology—the first installation of its kind in retail. Floors, perimeter walls, fixtures, displays, benches, and tabletops are all made from green materials, such as bamboo, recycled rubber, and cork.ÿ

Special Recognition for Green Awareness

Timberland Outdoor Performance
Outdoor Winter Market, Salt Lake City
Design JGA Designer Member, Southfield, MI,
Photography Mark A. Steele Photography Inc., Columbus, OH,
Retailer The Timberland Company (Retail), Stratham, NH,
Visual Elements Concept 360 Exhibits, Doylestown, PA,
Visual Elements EWI Worldwide, Las Vegas, NV,
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The retailer’s outdoor performance exhibit booth is constructed of 98 percent Earth Conscious materials, 88 percent of which will be recycled at the end of its use. Translucent panels provide a sense of natural lighting through skylight elements and provide the joints between the booth’s modules. Hemp fabric panels separate an enclosed conference room, and 40-ft. shipping containers, existing concrete, and recycled and reclaimed steel were repurposed in physical selling rooms.ÿÿÿ
 
 
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